-
-
Tags
accessibility bgood blog blogging Boston constant contact content content marketing cool design email email marketing expertise facebook flash foursquare funnels game mechanics goals google google analytics internet internet marketing map marketing menu music restaurant restaurant marketing restaurant website restaurant website design search engine optimization SEM seo social media specials twitter usability value video videos web design website yelp YouTube
Category Archives: Best Practices
A Tale of Two Mothers Days
Leading up to Mother’s Day, I constantly watched Twitter for holiday specials and promotions. Many restaurants did a nice job of promoting their offerings, but I had no way of knowing if they were successful or not. But let me … Continue reading
Posted in Best Practices, Internet Marketing
Tagged content marketing, email marketing, facebook, internet marketing, social media, twitter
Leave a comment
Prove the ROI of your Restaurant’s Website
I wrote this past Saturday about different reasons people give to not have a website for their restaurant. I missed one though, an important one. “A website is a waste of money. We spent 10 grand on a new fancy … Continue reading
Posted in Best Practices, Value
Tagged design, game mechanics, internet marketing, plan, restaurant, roi, social media, specials, website
Leave a comment
Let Your Website Bloom!
You’ve gotta commit to your website if you’re going to be successful. It’s like anything in that regard. How many things do you know that work if you just ignore it, leave it alone. If you want even something like … Continue reading
Posted in Best Practices
Tagged commitment, regularlity, restaurant, web design, website, website design
Leave a comment
Does your website work on Smart Devices?
Yes, you still need a website, but the game has changed. Potential customers are no longer just searching for places to eat or drink on traditional computers. Smartphones, tablets and IPads are everywhere. During a recent trip to Washington D.C., … Continue reading
Posted in Best Practices
Leave a comment
Your Profit Is Blowing Out Your Door
In the last few months, I’ve been struck by the amount of money restaurants and bars spend, or more accurately, throw away, needlessly. Before you stop reading, take a minute to think about your restaurant or bar like your home. … Continue reading
Help People Find You With a Better Map
You know what I really hate? When I go to a restaurant website, usually because someone mentioned it to me so I’m checking the website to see how the site looks (hey what can I say, it’s our business) but … Continue reading
Posted in Best Practices, Features
Tagged directions, google, map, restaurant, website
Leave a comment
Does Your Small Local Restaurant Need a Website?
Sometimes small local restaurants don’t think they need websites. They’re small. They’re local. Websites are for the big guys, or the chains, or the pompous chefs, right? Think about it this way… In 1995 only 1 in 10 Americans had … Continue reading
